Connecting the dots for you on six continents
We'll lead you from the research questions to strategic business decisions
projects
years on the market
locations:
Poland, Brussels, Vietnam
of project budgets
ESOMAR
membership
Why choose Food Research Institute?
agri-food
specialization in
the agri-food market research
300+ completed projects. Specialization and experience pay off for you.
- strategic results
- decision support
- strategic consulting
6 continents
research practice all over the world
Branches in Poland, Brussels, and Vietnam. Quantitative and qualitative research tailored to local culture.
- global reach
- llocal expertise
- unique insight
2 decades
of experience in market research
We’ve been tracking the food production sector since 2007. We’re changing the way decision-makers think about products and consumers.
- we know the market
- we know what to ask
- we're aware of trends
technology
support in reasearch analysis
Data analysis, social listening, sentiment analysis, dashboards. AI in various forms.
- faster analysis
- deeper insights
- modern approach
Research tailored to your needs
Various types of research – from classic quantitative to profiled ethnographic.
See what we can do for your brand.
International experience
We operate on six continents, combining local expertise with an international perspective. Our experience ranges from the Polish food industry, through EU campaigns supported from Brussels, to our extensive research offerings in Asia.
BELGIUM
European Expansion & EU Campaigns
Location: Brussels
- access to EU institutions and its structures
- research promotional campaigns across Europe
- a network of research partners in most European countries
- specialization in campaigns co-financed by the EU
POLAND
Headquarters & Research Hub
Location: Wrocław
- roots in the Polish agri-food industry
- direct access to producers, distributors and consumers
- advisory for polish companies planning foreign expansion
- set of experts for multi-country projects
VIETNAM
Asia Expansion
Location: Hanoi
- specialized research tailored to the characteristics of the region
- consumer research in rapidly growing Asian markets
- partners in 6+ Asian countries (Vietnam, Thailand, Bangladesh, India, China, Japan)
- product tests in consumers' natural environment
How do we research?
We begin each study with your business challenge. Based on this, we select quantitative, qualitative, and observational methods — from surveys to ethnography, taste studies, product comparisons, and concept testing.
quantitative
CAWI, CATI, CAPI – representative studies that answer the questions “what?” and “how much?”
qualitative
FGI and IDI – conversations that show why consumers think and choose the way they do
ethnographic
Ethnographic research and shadowing – we observe real behavior in shops and homes
Schedule a 30-minute research consultation
No strings attached.
We’ll understand your research challenges and propose the best methodological approach.